BRIQX

Elements

Expand your BRIQX controller with sensors, buttons, LEDs, displays, etc.

BRIQX - Elements

Expand your Createq controller with sensors, buttons, LED solutions, displays and communication modules.

From simple product demonstrations to advanced retail solutions with data logging, monitoring and interactive customer experiences.


Modular platform
Easily expand any controller with sensors, displays, lighting and other hardware modules.
Smart integrations
Compatible with InVue, sensors, displays and external systems for complete retail solutions.
Instant interaction
Trigger audio, video, lighting and animations instantly based on shopper interaction.
Easy management
Easily configure settings, updates and functions via the built in WiFi setup menu.

One platform, endless possibilities

All Createq controllers are designed with a modular architecture. This makes it easy to add components and tailor a solution to the application.



Whether it’s a simple push button, a capacitive sensor or a complete network of interconnected displays, the modules work seamlessly with Createq controllers.


Building blocks for every retail solution

From simple push buttons to intelligent sensors and wireless communication.

BRIQX Elements offers a wide range of expansion modules that let any controller

can be tailored to the desired functionality.

Push buttons

Mechanical push buttons for reliable, direct user interaction.

Capacitive touch

Invisible touch controls behind glass, plastic or wood for a clean finish.

LED-guided interaction

Use dynamic LED lighting to boost shopper engagement.

Pick Up Sensors

Detects when a product is picked up and automatically starts the desired demo.

Motion sensor

Triggers content / LED lighting as soon as a visitor approaches the display.

RFID / NFC

Automatically detects products or accessories and triggers the relevant content or action.

Displays

Compact displays for control, product information and status updates.

Data Logger

Records usage, interactions and performance for analysis and optimisation.

Does your project have a specific challenge?


No two retail solutions are the same. That’s why, alongside our standard modules, we also develop custom add-ons and interfaces that seamlessly integrate with your product or display.


Contact our engineers for expert advice.


FROM IDEA TO INTERACTIVE RETAIL EXPERIENCE

From a simple product demo to a fully interactive in-store experience. BRIQX provides the foundation for solutions

that inform customers, bring products to life and collect valuable data.

Audio

demos

Compare headphones, speakers and soundbars with interactive demos, automatic source selection and high-quality audio.

Consumers

electronics

Bring smartphones, tablets, wearables and accessories to life with interaction and smart product information.

Household

equipment

Help customers discover products through guided demos, product comparisons and interactive experiences.

Retail

display

From shop-in-shop concepts to complete experience centers with audio, video, lighting, sensors and central control.


Frequently asked questions

  • 1. Which elements can be connected to a BRIQX controller?

    BRIQX supports a wide range of hardware modules, including push buttons, capacitive touch sensors, LED lighting, pickup sensors, RFID and NFC readers, displays, motion sensors, relays, audio interfaces and wireless communication modules.


    We also develop custom add-ons for unique applications.

  • 2. Can I add more elements later?

    Yes. BRIQX’s modular design makes it easy to add functionality later without having to redevelop the entire system.


    This makes it easy to expand the solution as new needs or products arise.

  • 3. Are the elements suitable for intensive retail use?

    Yes. All BRIQX elements are designed for professional retail environments, where reliability and long-term use are essential.


    The hardware is designed for intensive daily use in stores, showrooms and experience centers.

  • 4. Can BRIQX communicate with external systems?

    Yes. Depending on the controller, BRIQX supports various communication protocols, including WiFi, Bluetooth, Ethernet and serial interfaces.


    Integration with external hardware, APIs and security systems such as InVue is also possible.

  • 5. Can multiple sensors be used at the same time?

    Yes. One controller can control or read multiple elements simultaneously.


    For example, combine a pick-up sensor, LED lighting, a push button and a display in the same product demonstration.

  • 6. Does Createq also develop custom hardware?

    Yes. In addition to standard modules, we develop custom sensors, interfaces and electronic add-ons tailored to your product, display or retail concept.


    This creates an integrated solution that perfectly matches the desired user experience.


Need advice? We're happy to help.