Making Retail Displays Interactive


 An interactive product display for stores  makes all the difference in retail. Whether it's headphones, a soundbar, a speaker, or another device, an interactive display allows customers to experience products directly. Audio or video is initiated via buttons, touchscreen displays, tablets, or sensors. This transforms a standard presentation into an interactive in-store or digital product presentation that inspires and converts.


Do you want to make your retail display interactive as well? Get in touch with us!


Make product display interactive

Want to know how to make a product display interactive?

Our solutions ensure that products attract more attention in the store:


  • Touchscreen operation – customers select a product themselves and activate audio or video
  • Buttons or capacitive touch – press and start the demo immediately
  • Sensors – automatically start audio of productvideo's
  • TV integration – combine product information with brand videos
  • LED lighting – highlights products and increases attention value


By making a product display interactive for retail, you create a store layout that actively encourages engagement and increases conversion.


Interactive store presentation with BRIQX technology

An interactive store presentation goes beyond a standard display.


Bring products to life with BRIQX technology and displays:


  • Interactive store presentation with touchscreen
  • Speakers, soundbars and headphones that customers test themselves
  • Combination of product videos and product demonstrations



Touchscreen product display

A touchscreen product display for stores allows you to show customized content:


  • Product comparisons
  • Explanatory videos
  • Interactive demos


BRIQX also has an API that enables easy communication with external systems. For more information, you can download the protocol.

Present products interactively

Looking for interactive display ideas for stores? Consider:


  • Creative interactive displays with light and sound
  • Interactive multi-product retail displays
  • Combinations of screens and physical demos
  • Interaction between different products


Be creative, the possibilities are endless and with the BRIQX 208 controller with Brains you can quickly create your first demo.



Create an interactive store layout

Creating an interactive store layout doesn't have to be complicated. Here are some examples:


  • Presenting headphones with an audio selection switch
  • Compare speakers via touchscreen
  • Comparing soundbars under a TV
  • Product explanation via video and LED lighting
  • Make product selection visible via LEDs on the display
  • Add content displays to your product lineup


This way, an interactive store layout with TV content becomes a complete experience. Do you have an idea?


Please feel free to contact us – we'd be happy to help.

Contact Us

Want to get in touch? You can do so via the button or directly via WhatsApp.


Frequently Asked Questions:

  • How do I make a product display interactive?

    With a combination of a BRIQX controller, buttons, touchscreen, sensors, displays (TV) and a media player.

  • Is an interactive product display suitable for every product?

    Yes. From headphones and speakers to accessories and wearables. In addition to our standard range, we also offer customized solutions.

  • Can I edit content myself?

    Yes. You can easily switch audio and video on the media player via USB. Want to update the content remotely? That's also possible: we offer suitable solutions together with our partner.

  • What is a digital interactive product presentation?

    A digital product presentation combines audio, video, and interactive elements. Customers can instantly listen, watch, and experience why your product is the right choice.


Make your product display interactive and enhance the experience

with a digital product presentation.

Discover how our interactive product display solutions can take your in-store presentation to the next level.


Contact us for a demo or advice.


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