eARC Soundbar
Retail solutions
High-end audio and video experience in-store
HDMI ARC / eARC for in-store soundbar demos
HDMI ARC and eARC are used with soundbars and home audio systems controlled via a TV or display.
This technology lets you demonstrate high-quality audio and video, including advanced formats such as Dolby Atmos.
In retail, BRIQX lets you create a realistic, high-quality listening experience, comparable to how the product will be used by consumers at home.
Features
- Digital audio and video via HDMI
- Used with TVs and soundbars
- ARC and eARC support (Dolby Atmos)
- High signal quality and bandwidth
Benefits
✔ Ideal for Dolby Atmos demos
✔ High-quality audio and video
✔ Professional in-store presentation
✔ Easy product swapping (hot swap)
✔ Little day-to-day support required after installation
Key considerations
✖ More complex installation and configuration
✖ Dependent on correct settings and firmware
✖ Technical product knowledge required for installation
In-store support
Low
HDMI setups mainly require attention during installation.
Once configured correctly, day-to-day operation is stable and predictable.
What this means in practice:
✔ Technical installation and configuration required ✔ Standard post-installation functionality check ✔ No daily operation required
When should you choose HDMI ARC / eARC?
HDMI ARC / eARC is the right choice when soundbars are connected via HDMI and centrally controlled by the BRIQX solution in combination with a display or TV.
This is particularly the case when:
- You work with soundbars or home audio systems
- The demo is part of a TV or display setup
- The experience and sound quality take center stage
- You want to demonstrate Dolby Atmos and other advanced audio formats
- You want to control and compare multiple soundbars (1 to 5) in a single setup
Our solution
Dolby Atmos eARC Multi Soundbar Experience
The BRIQX HDMI solution centrally controls soundbars within a single demo setup. Unlike standard HDMI setups,
where the TV is in control, BRIQX gives you complete control over the audio and video experience.
This creates a stable, scalable solution for demonstrating multiple soundbars in the same setup.
What this means in practice in-store
✔ Centrally control 1 to 4 soundbars via BRIQX
✔ No reliance on TV settings or input switching
✔ Consistent demo experience in every store
✔ Easily switch between and compare products
✔ Ideal for high-end audio demos (Dolby Atmos)
What makes this solution scalable?
✔ Adjust settings and playlists via smartphone
✔ Easily copy configurations to multiple stores
✔ Preconfigured setup for quick installation (plug-and-play)
✔ Suitable for international retail rollouts
Want to make sure your setup works as it should?
HDMI setups depend on the correct configuration and settings.
That’s why we recommend testing the setup in advance and tailoring it to your needs.
AUX - Analogue & Wired
✔ Plug & Play
✔ Control via button panel
✔ Analogue connection
USB Audio Class - Digital & Wired
✔ Plug & Play
✔ Digital audio via USB
✔ Audio and power via one cable
Bluetooth - Digital & Wireless
✔ Ideal when only Bluetooth is available
✔ Switch directly between products
✔ Pairing may needed to be restored manually
We’re happy to help.
There are often still technical questions about compatibility, installation and support. Get in touch with us with no obligation. We’ll be happy to advise you on the right retail demo setup.
OUR SERVICES
We’ll determine together what support is needed.
We provide support with installation, product changes and checking the demo setup.
Together, we’ll determine the support your retail environment needs, such as:
- Installation and technical configuration
- Quick Scan and firmware support
- Support with product changes
- Periodic maintenance and checks
- Support by phone, online or on-site
These arrangements can be set out in a Service Level Agreement (SLA).
